Wednesday, September 9, 2015

Facebook Campaign



Page Name- Jeff Ham Art

Page link- https://www.facebook.com/artjeffham

Mission- As the administrator of my friend's business Facebook page that I created, my mission is to get his name and work out and into the public eye. Along with recognition, I would also like to have a place buyers/collectors can go to and view his work and get a feel for the type of art he does. Also, if clients had an issue or question or would like to speak with Jeff, they could contact one of us through the Facebook page.

Market Personas- 

Stephen is a 64 year old man. He is a retired cardiologist that lives in Scottsdale, Arizona. Stephen has always loved art and until his recent divorce, he wasn't free to purchase pieces that he admired. Stephen's home is arrayed with a range of different contemporary artist's work. Each room possessing a different theme. Now that Stephen is newly divorced, he's interested in fresh, new work.

Blake is a 22 year old college student that grew up around different art studios. Her dad worked as a commercial illustrator from the time she was a little girl until now. Since going to college for fine art with an emphasis on sculpting, she has expanded her art horizons. Blake's way of understanding art is  observe artist while they're working. She also looks up art on the internet to discover new artists.

Joni is a 29 year old that just graduated from Stanford University. Her and her fiancee, Neil, (30) are aspiring lawyers on the up and coming. Joni and Neil are establishing their names in the New York City market. They recently bought their first place together and are looking to furnish their New York City apartment with contemporary artwork.

URL- facebook.com/artjeffham




No comments:

Post a Comment